HELKA GROUP has been appointed as the sole logistics partner for China Monster Truck Show.
Photo: Sharon Ki, Managing Director of Helka Group (left) receives the official contract for the project
11 OCTOBER 2017 – BEIJING, CHINA
Organizers of the China Monster Truck Show including He Jiandong, Vice Secretary-General of Federation of Automobile and Motorcycle Sports of People’s Republic of China; Justin Liu, Managing Director of MengSika (Beijing) Sports Culture Development Co., Ltd.; Grant Landry, Marketing Director of Monster Events (Australia) ; Lu Haibo, Event Executive of MengSika (Beijing) Sports Culture Development Co., Ltd.; Wei Zichuan, Vice President of XINHUANET, and Sharon Ki, Managing Director of HELKA GROUP participated today in the commencement ceremony of China Monster Truck Show in Beijing.
Sharon Ki, Managing Director of HELKA GROUP, said, “We are extremely honored to be the sole logistics service provider for the first ever introduction of the Monster Truck Show in China. Our portfolio of logistic services and veteran experience in handling large-scale events, together with our global resources and wide spread network in China, will enable us to provide comprehensive and reliable logistics services for this event.’
The China Monster Truck Show draws its roots from the late 1970’s in the USA where heavily modified pickup trucks competed in various contests. This has evolved into an action-packed live motorsport event performed around the world, such as Australia, Germany, Saudi Arabia, etc. Truck owners create individually themed trucks to take part in games which usually consist of racing, freestyle, donut competitions, and wheelie competitions, bringing adrenaline-charged entertainment to the audience.
The first China Monster Truck Show will be held in Chongqing later in November. There are three shows scheduled in 2017, with two in Chongqing and one in Chengdu. The show will continue to perform in other Chinese cities the following year.
About HELKA GROUP
Established in 1982, with headquarters located in Hong Kong and 17 offices throughout China, HELKA has an extensive logistics network in over 100 countries and regions, providing top notch freight forwarding services around the globe. The group is specialized in project logistics, exhibition logistics, roadshows, and art piece transportations, as well as serving some of the most well-known brands in the world.
Update March 2018: The first two shows in Chongqing were a huge success, with Helka’s logistics expertise facilitating them. However, due to unrelated issues, the organisers,were not able to complete the full China Monster Truck tour.